About the Authors
- Brian Wansink
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* E-mail: foodandbrandlab@cornell.edu
Affiliation John S. Dyson Professor of Marketing at the Dyson School of Applied Economics and Management, Cornell University, Ithaca, New York, United States of America
- David R. Just
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Affiliation Associate Professor, Dyson School of Applied Economics and Management at Cornell University, Ithaca, New York, United States of America
- Richard W. Patterson
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Affiliation Doctoral Candidate in Policy Analysis and Management, Cornell University, Ithaca, New York, United States of America
- Laura E. Smith
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Affiliation Doctoral Candidate in Nutritional Sciences, Cornell University, Ithaca, New York, United States of America
Competing Interests
The authors have declared that no competing interests exist.
Author Contributions
Conceived and designed the experiments: BW DJ RP LS. Performed the experiments: BW DJ RP LS. Analyzed the data: DJ RP. Contributed reagents/materials/analysis tools: BW. Wrote the paper: BW RP DJ LS.