About the Authors

Noordin Othman

noordin.othman@postgrads.unisa.edu.au

Affiliations Quality Use of Medicines and Pharmacy Research Centre, School of Pharmacy and Medical Sciences, University of South Australia, Adelaide, Australia, Kulliyyah of Pharmacy, International Islamic University Malaysia, Jalan Istana, Bandar Indera Mahkota, Kuantan, Pahang, Malaysia

Agnes Vitry

Affiliation Quality Use of Medicines and Pharmacy Research Centre, School of Pharmacy and Medical Sciences, University of South Australia, Adelaide, Australia

Elizabeth E. Roughead

Affiliation Quality Use of Medicines and Pharmacy Research Centre, School of Pharmacy and Medical Sciences, University of South Australia, Adelaide, Australia

Competing Interests

Two of the reviewers (NO and AV) are members of Healthy Skepticism, an international non-profit organisation aiming to improve health by reducing harm from misleading drug promotion.

Author Contributions

Conceived and designed the experiments: NO AV. Performed the experiments: NO AV. Analyzed the data: NO. Contributed reagents/materials/analysis tools: NO. Wrote the paper: NO AV ER.