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Research Article

How Television Fast Food Marketing Aimed at Children Compares with Adult Advertisements

  • Amy M. Bernhardt,

    Affiliation: Norris Cotton Cancer Center, Geisel School of Medicine at Dartmouth, Lebanon, New Hampshire, United States of America

    X
  • Cara Wilking,

    Affiliation: Public Health Advocacy Institute, Northeastern University School of Law, Boston, Massachusetts, United States of America

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  • Anna M. Adachi-Mejia,

    Affiliations: Norris Cotton Cancer Center, Geisel School of Medicine at Dartmouth, Lebanon, New Hampshire, United States of America, Department of Pediatrics, Geisel School of Medicine at Dartmouth, Lebanon, New Hampshire, United States of America

    X
  • Elaina Bergamini,

    Affiliation: Norris Cotton Cancer Center, Geisel School of Medicine at Dartmouth, Lebanon, New Hampshire, United States of America

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  • Jill Marijnissen,

    Affiliation: Developmental Psychopathology, Behavioural Science Institute, Radboud University, Nijmegen, The Netherlands

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  • James D. Sargent mail

    james.d.sargent@dartmouth.edu

    Affiliations: Norris Cotton Cancer Center, Geisel School of Medicine at Dartmouth, Lebanon, New Hampshire, United States of America, Department of Pediatrics, Geisel School of Medicine at Dartmouth, Lebanon, New Hampshire, United States of America

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  • Published: August 28, 2013
  • DOI: 10.1371/journal.pone.0072479

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Media coverage of this article

Posted by PLoS_ONE_Group on 04 Sep 2013 at 18:10 GMT

The following article represents some of the media coverage that has occurred for this paper:

Publication: ctpost.com
Title: “Fast food marketing to kids skewed - Connecticut Post”
http://www.ctpost.com/loc...

Publication: EurekAlert press release
Title: “Kids' fast food ads emphasize giveaways more than food”
http://www.eurekalert.org...

Publication: Medical Daily
Title: “Fast-Food Ads Target Kids With Toys, Not Food: Is Childhood Obesity A Product Of Pop Culture’s Allure?”
http://www.medicaldaily.c...

Publication: Scientific American Blogs
Title: “Burger with a side of toys: How is fast food being marketed to children? | Anthropology in Practice, Scientific American Blog Network”
http://blogs.scientificam...

Publication: Stamford Advocate
Title: “Fast food marketing to kids skewed - StamfordAdvocate”
http://www.stamfordadvoca...

Publication: Time Health & Family
Title: “Forget the Food: Fast Food Ads Aimed at Kids Feature Lots of Giveaways | TIME.com”
http://healthland.time.co...

Publication: Wall Street Cheat Sheet
Title: “Study: McDonalds, Burger King are Fooling the Kids | Wall St. Cheat Sheet”
http://wallstcheatsheet.c...

If you see any additional coverage of this paper in the press or blogosphere, please reply to this thread and add the link to the article.

Competing interests declared: PLOS ONE Staff