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Research Article

Life or Death Decisions: Framing the Call for Help

  • Eileen Y. Chou mail,

    eileen.chou@virginia.edu

    Affiliation: Frank Batten School of Leadership and Public Policy, University of Virginia, Charlottesville, Virginia, United States of America

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  • J. Keith Murnighan

    Affiliation: Kellogg School of Management, Northwestern University, Evanston, Illinois, United States of America

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  • Published: March 06, 2013
  • DOI: 10.1371/journal.pone.0057351

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Media Coverage of This Article

Posted by PLoS_ONE_Group on 09 Mar 2013 at 00:28 GMT

The following article represents some of the media coverage that has occurred for this paper:

Publication: Eureka Alert
Title: “'Prevent death' message more effective than 'save life' in blood donation campaigns”
http://www.eurekalert.org...

If you see any additional coverage of this paper in the press or blogosphere, please reply to this thread and add the link to the article.

Competing interests declared: PLOS ONE Staff